Tools: Figma, InVision, Sketch
Skills: Content Strategy, UX Writing, UX Research, Branding,
Team size: 3
Outcome: Elementor Experts is a professional community run by Elementor where web creators can hire and get hired for design, marketing, and development gigs.
*This project (including its content and all visual assets) was completed for and owned by Elementor Ltd.
A product manager hired me to create the microcopy for the company's newly created Elementor Experts platform. My first project creating content for the web designer & developer community, the writing process required through UX and competitor research (Toptal, Fiverr, and upwork, to name a few) in the web design marketplace space.
This product launch introduced Elementor users (both existing and new) to a platform where they can find the most relevant professionals to hire for web creation projects, or to get hired for gigs themselves.
Once I derived the necessary knowledge for the most befitting text for every user flow on the platform, I dug in to the
Product Designer's wireframes and found the words that fit and looked best.
Some other designer-related marketplace we drew inspiration from: